Month: March 2014

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Shared: Secret persuasion mind trick

Secret persuasion mind trick by In59seconds:

Buy the book (UK): http://goo.gl/9JaJx3
Buy the book (USA): http://goo.gl/0lGtDR
Animations by Cognitive http://www.wearecognitive.com
Richard Wiseman is based at the University of Hertfordshire http://www.herts.ac.uk

The research described in the video is here:

Freedman, J., & Fraser, S. (1966). Compliance without pressure: The foot-in-the-door technique. Journal of Personality and Social Psychology, 4, 195-202

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Shared: Tablets, PCs and Office — Benedict Evans

Tablets, PCs and Office — Benedict Evans:

This brings us back to the mouse and keyboard that you ‘need for real work’, as the phrase goes. Yes, you really do need them to make a financial model. And you need them to make an operating metrics summary – in Excel and Powerpoint. But is that, really, what you need to be doing to achieve the underlying business purpose? Very few people’s job is literally ‘make Excel files’.