Author: If This Then That

Put the internet to work for you.
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Financial Times’ response to ad-cutting threat from HP is great

Artist's impression of what they were really thinking

The Financial Times ran a column critical of Hewlett Packard Enterprise CEO Meg Whitman. The company’s marketing chief, Henry Gomez, threatened to cut the advertising it ran in the newspaper. Lucy Kellaway’s response is perfect.

My piece was not biased and I fear you misunderstand our business model. It is my editors’ steadfast refusal to consider the impact of stories on advertisers that makes us the decent newspaper we are. It is why I want to go on working here. It is why the FT goes on paying me.

Kellaway seems almost happy to have gotten such a direct threat in the first place, in an age of smarmy PR outreach and cold silence. But it’s no surprise that HP is the one to break ranks. When did it get its reputation for this sort of "nice ads you have there" nastiness?

via Boing Boing http://boingboing.net/2016/02/16/financial-times-response-to.html

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Liked on YouTube: “What is in the sauce that is in the Big Mac?”

http://youtu.be/rcu4Bj3xEyI

Christine H. from Oshawa asked, “What is in the sauce that is in the Big Mac?”

McDonald’s® Executive Chef Dan Coudreaut answers her question by showing you how to prepare the Big Mac® and its sauce using ingredients so real that you can see and buy them for yourself.

http://yourquestions.mcdonalds.ca/questions/66

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Shared: Katz’s Deli Shipped To Your Door Via Goldbely!

Katz’s Deli Shipped To Your Door Via Goldbely! by goldbely:


Order it shipped to your door here: https://www.goldbely.com/katzs-deli?utm_source=Goldbely+Explorers+of+Food+Club&utm_campaign=df754fc633-KC+BBQ+from+Jack+Stack+On+Sale&utm_medium=email&utm_term=0_cfedeb1a5c-df754fc633-&mc_cid=df754fc633&mc_eid=

On New York City’s Lower East Side, where Jewish pushcart peddlers once hawked street food, is the deli to end all delis. This venerable “Temple of Pastrami and Corned Beef Goodness,” founded in 1888, is a timeless, unassailable living-history museum. During World War II, the three sons of the owners were all serving their country in the armed forces, and the family tradition of sending food to their sons became sealed as the company slogan “Send A Salami To Your Boy In The Army”.

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Liked on YouTube: Gordon Ramsay’s Scrambled Eggs

http://youtu.be/PUP7U5vTMM0

Gordon Ramsay, one of the world’s most celebrated chefs, invites you to learn his tricks with Cook with Me, the wild-mannered chef’s new app, presented exclusively twice a week in The Daily.

The Scottish-born and English-raised chef Ramsay opened his first restaurant at age 31 in London’s Chelsea neighborhood. The eponymous restaurant was awarded three Michelin stars within its first three years. Ramsay went on to open some of London’s most famous restaurants, including the Savoy Grill and Petrus. In 2003 he went international, expanding in urban destinations from Tokyo to New York to Los Angeles.

Now Ramsay’s bringing the heat directly to your iPad. Try Cook with Me via The Daily.

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Shared: b2a

A new Flickr Favorite by Fogonazos2.

A U.S. Air Force B-2 Spirit aircraft, deployed to the 13th Expeditionary Bomb Squadron, flies over the western Pacific Ocean May 12, 2009, during an aerial refueling mission. (U.S. Air Force photo by Senior Airman Christopher Bush/Released)

Uploaded: July 07, 2009 at 06:23PM